History of Beauty Pageants in Rodeo
By the year 1955, there were around 600 rodeos taking place in the country, and this was also the year that the concept of Miss Rodeo America was developed by the International Rodeo Management. Gas rationing and other restrictions from WWII put a financial dent on the rodeo in those days, so women's ranch events began replacing the most expensive acts with barrel racing and beauty pageants.